Case study/Consumer brands
ROAM Adventure Trailers
Off-road camping trailers, filmed where they are meant to be used.
- Sector
- Off-road camping trailers
- Location
- Wicklow
- Shoot
- One day in the Wicklow Mountains
- Delivered
- Brand film, founder film, social cuts
- Website
- roamadventuretrailers.com
About the project
ROAM builds off-road camping trailers by hand in Wicklow. Founder Greg Peterson was clear from the start: it is a premium product at a premium price, and the films had to carry that.
We spent a full day in the Wicklow Mountains, from the Military Road to Glenmacnass Waterfall, filming the drive in, the setup, cooking at camp, the drone shots and the details of the trailer itself. A second film tells the story of the company in Greg's own words.
Selected work
2 filmsHow we made it
0201Cinematic highlightBrand film · 1:07
Golden-hour landscapes and close detail: the road into the mountains, the trailer opening up, the kettle on, the view from camp. It sells the experience first and the product second.
- Location
- Wicklow Mountains
- Includes
- Drone, tow and camp scenes
- Format
- 16:9
02Founder storyFounder film · 3:57
Greg and the team on building trailers by hand in Wicklow, and the story behind the company.
- Format
- 16:9
From start to finish, the guys in Blue Motion were totally professional at all times. Organised. Detailed. Friendly.
